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Ruston Farmer's Market Animation

December 2020
Problem
To explore the strength and dynamism of an animated logo by highlighting a local business.
Solution
My interest in art and illustration is the abiding delight of being raised by a creative mother. Memories of watercolors, hand thrown pottery, and paper maché, drive my exploration into new techniques in digital art. Pairing illustration with a fascination for animation, I created a social media post for a favorite local spot.
Digital illustration can often be flat and inert.
Using texture, color, and a sense of movement in a composition, can make any 2D illustration teem with life. Animation offers a whole new way of conveying a message with vibrancy and vigor.
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